Monday 19 March 2012

New Plan.

So far my project has gone a lot slower than I had originally planned. But I am pleased with the results so far.
I need to rearrange a new plan which will stand me in good stead for the rest of the project.

I have also made some concept changes because my original plan wouldn't have worked and I think it would have realistically ended up wasting money on printing and freebies if no one would seem interested, it just seems like an ambitious risk. Therefore I am going with a safer option of advertising and will design ads which would be seen around town and in magazines etc, here is a list:

Original concepts:

Logo
Kit
Flyers
Flyer for kids involvement
Billboard adverts
Bus shelter adverts
Banners (these would essentially be hung in sports shops and around town)
Press release for magazines

Additional ideas:

Special addition kit designs
T-shirts which could be shot out from a t-shirt gun

I think these concept ideas are a much safer and realistic way of advertising something, I just have to make sure it's eye catching and intriguing otherwise the public wouldn't take any notice, which is the opposite of what I would want!

New plan:



March 19th – 26th:
  • Kit sketches and designs

 March 26th – April 2nd:
  • Flyers and banners


 April 2nd – 9th:
  • Billboards

 April 9th – 16th:
  • Bus shelters

 April 16th – 23rd:
  •  Press release

 April 23rd – 30th:
  • Additional/readjustments

In conclusion so far I think even though I am behind time-wise I think the first step is always the hardest as ideas are always taking shape and developing slowly, now I have made a solid decision on a logo I can sail through the rest of the project and things can get done quickly!

Now I need to get started with the kit designs.

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